20 November 2008

the secret behind the success




The Samurai Leader: Leaders Key Characters success


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Wednesday, 23 July 2008 14:35 KB Review
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Book Cover

Book Cover
Jakarta, KEY run business in order to exist and develop is how to create a product and salable can benefit (profit). But to realize two things that, obviously not easy. Because to be able to successfully meet the cash - the company - must be supported products that meet the quality of the market, telling the campaign, management of a strong, reliable way of selling the company and led by a manager who has a commitment; faithful, honest, not easily surrender, jelly in the decision to take, the wise and ready for combat.


Then, like what the manager is able to meet the criteria? For Bill Diffenderffer as disclosed in the book first, in April 2008 setebal 320 pages published Daras Books, Jakarta, The Samurai Leader, and other managers who are leaders have a samurai soul. Because in the eyes Diffenderffer, during the twenty-five years in the business, he saw how attitudes samurai generate success for the company even when obstacles block, proved "samurai character" of a leader that can lead success.

Instead, he sees a lot of failure on the root of the problem of non-action samurai; leaders resign from the war necessary, no matter the executive officer, a brilliant thinker, without discretion, the nature of the only selfish, have no loyalty or personality without a rebel self or moral principles (p. 22).

Diffenderffer not defined, the business and war are two different things. Moreover, the teachings of Samurai have collapsed in the mid-nineteenth century past. So what should diteladani of samurai heroism to run the business? Diffenderffer responsibility, character and approach the manager holding the samurai code. Because the code is able to deliver business leaders have a strong foundation building a career to make them successful.

Although the business world and war are two that same field, but in the eyes Diffenderffer, still have many similarities. Not one of the techniques used to defeat an opponent in battle, often adopted as a reference for running the business. Therefore, Sun Tze book The Art of War (which actually criticize the war strategy) is not infrequently used as a reference to business strategy. Because in the battle are seizing the business market, won the legal charges, financing the optimum level of political and policy related to a country and internationally.

In the context of that equation, the manager charged spirited leaders such as samurai. Diffenderffer not to win the experience and industry expertise as an important foundation to run the business. But two things is not enough, if not forever be the character manager samurai leader. Because in the eyes Diffenderffer, courage and honor of others is also important. Moreover, understanding the importance of tradition samurai character in the individual institutions. So, it should be noted that important; samurai living and working in the unit and structured organization that is not much different with the company.

No one, if Bill Diffenderffer managers look to the samurai code to run the business. Because behind the success of samurai, not because the other holding the samurai honor, courage, (and dare to act with the spirit of warrior), loyalty, welas Asih (pay attention to the interests of other people), honesty, decency maintain polite (to honor people) and self-control. By adopting the code samurai, the manager will not have difficulty mempimpin team, through, defeat and pass through various obstacles.

Furthermore, managers must know when the battle for the truth without fear, combat carefully, uphold the honor and not override welas Asih. Because the business in two battleground in the company (internal) and grab market share battle (external). But the characters samurai leader, it is necessary to distinguish the manager because the business world battle and the war is a matter of morality, tactics and strategies to overcome the opponent.

By adopting the samurai code, managers can be not only a leader who has charisma in the eyes of employees (with high fidelity), but also can generate profits for the company - because he won the battle. Code samurai teach courage, honor and loyalty. If the code is adopted to run the business will build a foundation other than the manager's character, also can change the conditions of the nearly bankrupt company to rise again so the company respite.

Bill Diffenderffer experience, the author of this book - which is also a lawyer working for corporate finance, consultant for IBM and CEO of the leading travel technology company - has proven efficacy that samurai code. The time he started a career as a CEO systemOne the dihantam bankruptcy of $ 50-60 million. he apply the leadership of samurai and are passing through a crisis and even bring systemOne obtain $ 600 million from some transactions. Indeed in extraordinary! Actually, at that time many doubted the business can survive, especially SystemOne can face competitors that are far greater.

Diffenderffer experience that mengilhaminya then write this book. No one, if this book is a guide for managers who want to succeed. Moreover, this book was written, a business leader who had joined the company in large and middle-known world, so the experience Diffenderffer take lessons in the "stories heroism" samurai who spoke in this book, other than it will inspire readers, will also introduce the importance of honor and courage in run the business as firmly held samurai leaders. (kilasberita.com / ibizalion / dtc)
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